THE CHALLENGE
As part of the Skil Europe relaunch a visual concept was required to convey the message #SKILhelps and what this symbolised. New products that are lightweight and easy to use with better performance that help you get more jobs done. Supported by easy to understand online DIY guides.
THE SOLUTION
An isometric roomset concept was devised, this would give Skil its own unique visual look whilst also allowing the #SKILhelps message to be conveyed by showing the same person doing multiple jobs at one time. This concept was also developed into YouTube bumper ads.